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02/07/2024

PAGANI HUAYRA EPITOME: UNIQUE, LITERALLY.

  Pagani Automobili presents the Huayra Epitome, a one-off creation that reaches an extraordinary level of prestige and customization. The Epitome, the first Huayra equipped with a manual transm...
02/07/2024

PAGANI AUTOMOBILI AT THE GOODWOOD FESTIVAL OF SPEE...

  Pagani Automobili will attend the Goodwood Festival of Speed with the largest selection of automobiles in its history of participation. The Pagani stand will host two Hypercars from the Grandi...
16/05/2024

PAGANI AUTOMOBILI AT THE FUORICONCORSO 2024, A HUA...

Pagani Automobili will participate in the FuoriConcorso 2024, on Lake Como, on May 25th and 26th. A Pagani Huayra R will be on display.   San Cesario sul Panaro, May 16th, 2024 — Pagani Automo...
03/05/2024

INAUGURATION OF THE NEW PAGANI OF HONG KONG SHOWRO...

Hong Kong, May 3rd, 2024 — Pagani Automobili is pleased to announce the opening of a new showroom in Wanchai, Hong Kong Island, in collaboration with SPS MOTORS Ltd.   Twenty years after delive...
23/04/2024

PAGANI AUTOMOBILI SHINES AT THE MOTOR VALLEY FEST ...

  From May 2nd to 5th, Pagani Automobili will be a key player at the sixth edition of the Motor Valley Fest, an event celebrating the excellence of the Emilia-Romagna Motor Valley. A Pagani Utop...
26/03/2024

HUAYRA R SIMULATOR: VIRTUAL EXPERIENCE, REAL ADREN...

The Huayra R simulator is an advanced virtual driving system that faithfully replicates the real car with extraordinary precision. The use of the simulator is part of the training program in preparat...
27/02/2024

At the Shanghai Museum, the temporary exhibition ...

From March 4th to April 14th, Pagani Automobili is presenting the temporary exhibition “The Shape of Air: from Leonardo da Vinci to Pagani Utopia” at the Shanghai Museum. The exhibition a...
15/02/2024

Pagani at The I.C.E. St. Moritz 2024 with a multif...

Pagani is set to participate in The I.C.E. St. Moritz – International Concours of Elegance on Friday, February 23rd, and Saturday, February 24th, 2024. The Pagani Automobili’s exhibition spac...
08/02/2024

HUAYRA R EVO: THE EXTREME OPEN-TOP HYPERCAR THAT E...

  The new open-top track Hypercar pushes the boundaries of performance even further. It will join Arte in Pista, the exclusive program reserved for Pagani Track Hypercar owners. The inspiration ...
15/12/2023

PAGANI AUTOMOBILI CELEBRATES ITS FIRST 25 YEARS IN...

Pagani Automobili celebrates its first 25 years with an event dedicated to customers and partners in Dubai. For the occasion, the Pagani Utopia makes its debut in the Middle East. On display are also...
12/12/2023

PAGANI AUTOMOBILI UNVEILS ITS NEW AMERICAN HEADQUA...

Pagani Automobili officially inaugurated its new American Headquarters in Coral Gables, Florida, with an exclusive ceremony on December 7th. The site inauguration marks a significant step in the deve...
04/12/2023

A NEW EXHIBITION TO CELEBRATE PAGANI AUTOMOBILI'S ...

The exhibit explores the history of Pagani Automobili, showcasing its one-of-a-kind craftsmanship—a result of the harmonious union of heart, hands, and passion. For Pagani Automobili, celebrating...
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PAGANI HUAYRA EPITOME: UNIQUE, LITERALLY.

 

  • Pagani Automobili presents the Huayra Epitome, a one-off creation that reaches an extraordinary level of prestige and customization.
  • The Epitome, the first Huayra equipped with a manual transmission, represents the pinnacle of technology currently available for Pagani road-legal cars.
  • Its exclusive design makes it a literally unique Hypercar.
  • The Huayra Epitome comes from Grandi Complicazioni, Pagani Automobili’s division dedicated to special projects.

 

 

San Cesario sul Panaro, July 2nd, 2024 — Pagani Automobili is delighted to present the new Huayra Epitome, a unique piece of work from the Grandi Complicazioni division. It is an extraordinary demonstration of Pagani’s commitment to taking Hypercars to new levels of prestige, innovation, and customization. This one-off represents the pinnacle of Pagani’s current technology available for road-legal cars, in a bespoke vehicle tailored down to the smallest detail.

 

The project synthesizes the highest level of creative collaboration with the client.

«The client came to us with clear ideas: he wanted to create a unique example that would take the Huayra to its highest expression. Its name could only be ‘Epitome’, as the most essential embodiment of a concept, an idea, a value. He dreamed of a car with an exclusive design that would further elevate the Huayra’s performance while maintaining its innate elegance. The creation of every Grandi Complicazioni Hypercar requires close collaboration with the customers, who become the co-creators of the object they dream of. In the initial meetings, the client shared his vision with Horacio Pagani and the team, starting a journey of listening and sharing ideas in perfect harmony to transform thoughts into concrete forms. This phase lasted nine months and led to a final conceptualization, followed by ten months of design work by an expert, multidisciplinary team. It is a long and complex process because developing components dedicated to a single car requires the same time as those for series production cars. However, it is extremely stimulating because working with clients who have a clear vision of what they want allows us to face new challenges with passion and enthusiasm.» (Lorenzo Kerkoc, Head of Pagani Grandi Complicazioni)

 

The Huayra that synthesizes the highest Pagani technology.

The beating heart of the new Huayra Epitome is the Pagani V12 engine, capable of delivering 864 HP (635 kW) at 6,000 rpm at 18°C (64°F), with a torque of 1,100 Nm. Built by AMG according to Pagani specifications, this 5,980 cc twin turbocharger engine features a distribution system that extends the limiter to 6,700 rpm, offering an exhilarating and dynamic performance. To date, the Epitome is the first and only Huayra equipped with a manual transmission, for a pure mechanical driving experience. Thanks to an electronically controlled differential and a racing-style tri-pod driveshaft, the Pagani by Xtrac seven-speed transverse gearbox allows all the power and exceptional responsiveness of the engine to be transferred to the road. The flywheel-clutch unit consists of the latest triple-disc clutch for better torque transmission, with an electronically managed differential and a racing-derived tripod joint system ensuring greater engine responsiveness. Technological research also focused on the suspension, with geometry that reduces dive in acceleration, pitch in braking, and roll in corners. This allows the driver to tackle corners by braking at the last moment, improving vehicle control and safety. Pagani Automobili aims to emphasize driving comfort as one of the most important pursuits in the study and evolution of all its cars, including track cars. Thanks to the new active suspension system of the Huayra Epitome, a “super soft” button is located in the cabin on the central tunnel, to be activated when driving on rough roads for extra comfort. Above 150 km/h (93 mph), the shock absorber setting returns to its normal condition, depending on the driving mode selected.

The lightweight six-way titanium exhaust system creates a sound symphony that accompanies every acceleration, becoming even more captivating when the four-exhaust button located on the central tunnel is pressed. The two additional round-section direct outlets are designed to exploit the blown diffuser principle and generate additional downforce. The forged aluminum alloy monolithic wheels of the Huayra Epitome represent the pinnacle of Pagani’s technical knowledge to achieve optimal performance and safety. Designed with an exclusive style inspired by the Imola Coupé from the client’s private collection, they feature seven spokes at the front and nine spokes at the rear, with a larger front size than the Huayra Coupé, maintaining the iconic style of the Roadster but with a focus on lightness for track use. Paired with Pirelli P Zero™ Trofeo R tires, they ensure extraordinary grip, completing the performance package of this unique car.

 

Pure and elegant lines designed to cut through the air like a sharp blade.

A clean and elegant design defines the Huayra Epitome, standing out with custom-made elements to meet the demands of tailoring that mark Grandi Complicazioni projects. The all-new front and rear bumper shapes, the front hood with exclusive light clusters and a new wheel arch air extraction system, and the rear hood with oversized side conveyors and integrated wing are just some of the features that make this one-off a timeless piece of design and engineering. The front end features a new bumper with an integrated splitter, designed at the customer’s request to increase downforce and balance the car in all driving conditions, accelerating airflow to the inner radiator ducts. The wider mouth allows more airflow to the new inner ducts, optimizing aerodynamics and improving the efficiency of the front radiators. The light units are also exclusive: the Huayra Epitome is the only Pagani one-off to feature four light units installed on the front hood and two DRL elements installed on the bumper, a choice that ensures the exclusivity of the car while enhancing the purity of forms and improving lighting efficiency. The rear has been completely redesigned following the requests from the client, who wanted a hood with an integrated wing, a synthesis of Art and Science: a design that not only improves performance but also elevates aesthetics while maintaining the distinctive elegance of the Huayra. The wing supports organically develop from the side muscles of the hood, creating a unique sculptural element. Thus, all forms give continuity to the car’s lines, as if sculpted by the wind. The new aerodynamic profile of the wing, designed according to the Huayra R’s studies, aims to optimally balance the car in any driving condition. A new aerodynamic cover for the rear lights has also been designed to reduce airflow resistance, extending the laminar boundary layer over the hood and giving an aggressive and unique look to the car’s rear.

 

The Grandi Complicazioni division

By nature, some technological inventions require such complex designs that they can only be manufactured in very limited quantities, sometimes even as a single unit. The world of Haute Horlogerie calls them Grandes Complications, and Pagani Automobili pays homage to this inspiration for the division dedicated to creating ultra-limited series cars, which feature technologies so complex that only a few master craftsmen can bring to fruition. This division offers an infinite range of customizations, from concepts, shapes, and elements, to materials, colors, and finishes. Every detail is designed in total synergy with the clients, to fulfill every desire and create a completely bespoke work.

 

PRESS CONTACTS

Pagani Automobili

press.office@pagani.com

PAGANI AUTOMOBILI AT THE GOODWOOD FESTIVAL OF SPEED 2024 WITH THE MOST EXTENSIVE LINEUP IN THE HISTORY OF ITS PARTICIPATION

 

  • Pagani Automobili will attend the Goodwood Festival of Speed with the largest selection of automobiles in its history of participation.
  • The Pagani stand will host two Hypercars from the Grandi Complicazioni division, dedicated to special projects: the Imola Roadster and the Huayra Epitome.
  • A Utopia with a dedicated livery and a Huayra R will engage in the hill climb of the Supercar Paddock.
  • A Huayra Roadster and a Zonda Roadster will be on display at the Kinrara Enclosure.

 

 

San Cesario sul Panaro, July 2nd, 2024 — From July 11th to 14th, Pagani Automobili will return to the Goodwood Festival of Speed, one of the most renowned events dedicated to the world of motorsports. The event, held in the English county of West Sussex, gathers hundreds of thousands of enthusiasts and collectors each year in the magnificent park surrounding the Goodwood House. Pagani will participate with six Hypercars, making it the richest display in the history of its presence at the event.

 

On display at the Pagani stand will be two creations from the Grandi Complicazioni division: the Imola Roadster and the Huayra Epitome.

On Thursday, July 11th, at 11:50 AM local time, the official unveiling of the few-off Imola Roadster and the one-off Huayra Epitome will take place at the Pagani stand, with the participation of the Duke of Richmond.

The Imola Roadster, produced in only eight specimens, is an open-top car with distinctive flair, designed to deliver sensational performance both on the track and on the road. Road-legal for worldwide driving, it embodies the pinnacle of Pagani Automobili’s technology. The Imola Roadster results from sophisticated aerodynamic studies, which optimized air flows and body shapes to increase downforce in all driving conditions. The further evolved Pagani V12 engine delivers 850 hp at 5,600 rpm and 1,100 Nm of torque between 3,600 and 5,600 rpm. Weighing only 1,260 kg (2,778 lbs), this Hypercar embodies Pagani’s passion, elegance, and commitment to innovation.

The Huayra Epitome is a unique specimen that attests to Pagani Automobili’s commitment to taking Hypercars to new levels of prestige, innovation, and customization. Its design is focused on cleanliness and elegance thanks to a series of details created specifically to meet the sartorial demands customers address to the Grandi Complicazioni division. The novel shapes of the front and rear bumpers, the front hood with exclusive light clusters, and a new wheel arch air extraction system, along with the rear hood featuring enlarged lateral ducts and an integrated spoiler, are just some of the features that make this one-off piece a timeless example of design and engineering. To date, the Epitome is the first and only Huayra to be equipped with a seven-speed manual transverse gearbox, with a reinforced transmission system to better withstand increased torque and power and transfer all the engine’s power and exceptional responsiveness to the road. The Huayra Epitome features exclusive forged aluminum alloy monolithic wheels designed with a larger front dimension, maintaining the iconic Roadster style but with a lightweight purpose for track use, which, combined with Pirelli P Zero™ Trofeo R tires, provide outstanding grip.

Both the Imola Roadster and the Huayra Epitome originate from the Grandi Complicazioni division, which is dedicated to special projects. By nature, some technological inventions require such complex designs that they can only be manufactured in very limited quantities, sometimes even as a single unit. The world of Haute Horlogerie calls them Grandes Complications, and Pagani Automobili pays homage to this inspiration for the division dedicated to creating ultra-limited series cars, which feature technologies so complex that only a few master craftsmen can bring to fruition. This division offers endless possibilities for customization: colors, finishes, materials, and shapes are designed in total synergy with the clients, to fulfill every desire and create a completely bespoke object.

 

A Pagani Utopia with a dedicated livery and a Huayra R will participate in the hill climb in the Supercar Paddock.

A Pagani Utopia and a Huayra R will engage in the hill climb of the Supercar Paddock, one of the festival’s best-known events.

The Goodwood 2024 Utopia will display an exclusive livery created by Horacio Pagani with the collaboration of the Duke of Richmond to celebrate the event. The Utopia is the car that opened the third act in the history of Pagani Automobili. Limited to ninety-nine units, it is a Hypercar with sinuous lines that transcend time, in which inspiration from the 1950s and 1960s blends with a distinct unmistakably Pagani personality. It was born to be a straightforward car set on driving pleasure. Several features make it a car that goes against the trend: the interior that rediscovers the charm of analog instrumentation, the possibility of seven-speed manual transmission driving, and the choice to prioritize lightness with a V12 engine built by AMG to Pagani’s specifications.

The Huayra R is a track car developed without rule constraints, with one exception: safety. Designed to deliver uncompromising performance, the naturally aspirated Pagani V12-R engine generates 1,000 kg (2,205 lbs) of downforce at 320 km/h (199 mph), with a sophisticated active aerodynamic system that makes the Hypercar a combination of the highest level of automotive engineering and the most refined aesthetic sensibility, the ultimate expression of Pagani Automobili’s philosophy. The unique design of the headers and four iconic exhaust tailpipes make the melody of the engine unmistakable, on par with a Formula 1 single-seater from the past. A sound so engaging that it was awarded the title “Best Noise of the Year” by BBC Top Gear in 2022.

The Huayra R participates in the Arte in Pista program, a series of track experiences designed to allow Pagani Track Hypercar owners to fully experience their vehicles’ performance potential through a rich calendar of exclusive, non-competitive events held at the world’s most prestigious FIA tracks. The format offers a comprehensive experience that combines adrenaline-fueled sessions with moments of pure enjoyment, all supported by the Pagani team. This support includes a technical manager, track engineer, mechanical staff, physiotherapist, specialized nutritionist, and professional coaches, all contributing to enhancing the customers’ sports-driving skills.

 

A Huayra Roadster and a Zonda Roadster will be on display at the Kinrara Enclosure.

A Huayra Roadster and a Zonda Roadster will occupy a prime spot within Crossroads Corner for views of the hill climb, exhibited at the Kinrara Enclosure.

The Huayra Roadster is a car in which every mechanical component is proudly displayed, celebrating the attention to every single detail. «Everything had to be unique, like a car carved from a block of Carrara marble». This is how Horacio Pagani describes this model, an open-air homage to the God of Wind. The entire project holds a special place in the hearts of the whole Pagani team, as it represents the first instance of a roadster being lighter than its coupé counterpart. An achievement that took nearly six years of development, thanks to a complete redesign of all components and the creation of new advanced composite materials, such as Carbo-Triax HP52 combined with Carbo-Titanium. These innovations enabled the team to reduce the car’s weight by 80 kg (176 lbs) compared to the coupé version, while increasing rigidity by 52 percent.

The Zonda Roadster originates as an evolution of the Zonda S, bringing innovations and improvements including a complete chassis redesign, driven by the need for a convertible cabin and increased torsional and flexural rigidity. Although marketed only in 2003, it had already passed all homologation tests in 1998. The structural part includes the dashboard and rear shelf, while the speakers are placed for the first time behind the headrests and integrated into the roll bars. These serve a triple purpose: support, by connecting the cabin to the rear engine compartment; structural, to provide rollover protection; and aesthetic, as distinctive features of the Roadster variant. The wheel size increases to 19 inches, harmonizing Pagani’s design with APP tech’s aerospace-derived full-forging technique in creating the new alloy wheels.

Both the Zonda Roadster and the Huayra Roadster are now sought-after collector’s pieces that have appreciated over time and can be found in the most exclusive collections around the globe.

 

More information can be found at the following links

 

Pagani Imola Roadster

Pagani Huayra Epitome

Pagani Utopia

Pagani Huayra R

Pagani Huayra Roadster

Pagani Zonda Roadster

 

PRESS CONTACTS

Pagani Automobili

press.office@pagani.com

PAGANI AUTOMOBILI AT THE FUORICONCORSO 2024, A HUAYRA R DISPLAYED IN THE GARDENS OF VILLA DEL GRUMELLO

  • Pagani Automobili will participate in the FuoriConcorso 2024, on Lake Como, on May 25th and 26th.
  • A Pagani Huayra R will be on display.

 

San Cesario sul Panaro, May 16th, 2024 — Pagani Automobili is pleased to announce its participation in the 2024 edition of FuoriConcorso, an event that brings together collectors, dream car enthusiasts, and lovers of speed, beauty, and craftsmanship on the shores of Lake Como on Saturday, May 25th and Sunday, May 26th.

 

On display: a Huayra R, sculpted in performance

This year, the event is dedicated to “British Racing Green”, the official international racing color of the United Kingdom. Pagani Automobili will pay homage to the timeless elegance of BRG by showcasing a Huayra R in the gardens of Villa del Grumello.

The Track Hypercar features a two-tone configuration in Verde Smeraldo and glossy Black Mamba, with a livery enhanced by stripes in Rosso Dubai, Bianco Malta, and Nero Galante. The door sports a racing circle in Bianco Malta displaying the number 10, while the wheels are gold-colored, and the anodizations are black. The rear active wings bear a custom engraving of the letter ‘R’.

«In 2008, we were working on the Huayra, a very challenging project from both an engineering and stylistic standpoint. After many years, there was an enormous need for freedom, and that is how the Zonda R was born, a track car free from constraints and rules. Beautiful, high-performing, and safe. The Huayra R carries the legacy of the Zonda R as the freest Hypercar we have ever created, the most extreme, the most high-performing». (Horacio Pagani, Founder & Chief Designer of Pagani Automobili)

Inspired by the timeless charm of Le Mans cars and the World Sportscar Championship of the 1960s and 1970s, the Huayra R is a track car developed without rule constraints, with one exception: safety. Designed to deliver uncompromised performance, the naturally aspirated Pagani V12-R engine generates 1000 kg (2204.62 lbs) of downforce at 320 km/h (198.84 mph), with a sophisticated active aerodynamics system that makes the Hypercar a convergence of the highest level of automotive engineering and the most refined aesthetic sensitivity, the ultimate expression of Pagani Automobili’s philosophy. The unique design of the collectors and the four iconic exhaust tips make the engine’s melody unmistakable, akin to a past Formula 1 single-seater.

A sound so engaging that in 2022 it was awarded the title “Best Noise of the Year” by BBC Top Gear.

 

For more information about the Pagani Huayra R, visit this link.

 
 
 

PRESS CONTACTS

Pagani Automobili

press.office@pagani.com

INAUGURATION OF THE NEW PAGANI OF HONG KONG SHOWROOM

Hong Kong, May 3rd, 2024 — Pagani Automobili is pleased to announce the opening of a new showroom in Wanchai, Hong Kong Island, in collaboration with SPS MOTORS Ltd.

 

Twenty years after delivering the first car in Hong Kong, Pagani aims to strengthen its ties with the territory and expand its presence in a crucial market within the APAC (Asia-Pacific) region.

 

As the exclusive dealer for Hong Kong, Pagani of Hong Kong embodies the Modenese Atelier’s distinctive essence. Thanks to cutting-edge digital visualization tools, it provides an extremely engaging configuration experience. Pagani product experts skillfully assist customers in selecting the most intricate details of Pagani Hypercars, offering a wide range of customization options.

 

For both current and potential owners, the After Sales facilities, introduced last year, ensure comprehensive technical expertise and specialized equipment, so that each car receives meticulous maintenance to the highest standards.

 

Horacio Pagani, Founder and Chief Designer of Pagani Automobili: «The opening of the new showroom reaffirms the bond that has united us with Hong Kong for twenty years, providing a new point of reference for the many people in the region who love our Hypercars and are sensitive to the values of beauty, precious craftsmanship, and commitment to continuously improving technology».

 

Nelson Woo, Executive Director – SPS MOTORS Ltd: «The inauguration of Pagani of Hong Kong’s new showroom marks a significant milestone, consolidating our deep bond with the vibrant community of enthusiasts in this territory. Together with our workshop in Chaiwan, we are committed to offering an unparalleled Pagani experience to our valued customers».

 

PRESS CONTACTS

Pagani of Hong Kong

+ 852 3159 6800

kenneth@sps-automotive.com

PAGANI AUTOMOBILI SHINES AT THE MOTOR VALLEY FEST 2024: THE HYPERCARS ON DISPLAY, THE TALENT TALK, AND THE EXTRAORDINARY OPENING OF THE HORACIO PAGANI MUSEO AND THE PAGANI ATELIER

 

  • From May 2nd to 5th, Pagani Automobili will be a key player at the sixth edition of the Motor Valley Fest, an event celebrating the excellence of the Emilia-Romagna Motor Valley.
  • A Pagani Utopia will be displayed at the Cortile d’Onore of the Palazzo Ducale home to the Accademia Militare of Modena. A Pagani Huayra Roadster BC will be showcased in Formigine’s Piazza del Castello.
  • On May 2nd and 3rd, the Pagani Team will participate in a talk focusing on new talents and a conference on “Design & Heritage” in Modena.
  • On May 4th, the Horacio Pagani Museo and the Pagani Atelier will be exceptionally open for visits and guided tours from 9:30 am to 5:00 pm.

 

 

San Cesario sul Panaro, April 23rd, 2024 — Pagani Automobili is pleased to announce its participation in the sixth edition of the Motor Valley Fest, the open-air festival taking place in the Emilia-Romagna Motor Valley from May 2nd to 5th, 2024.

This event annually attracts professionals and motor enthusiasts from around the world, thanks to a rich calendar of conferences, roundtables, exhibitions, and events aimed at celebrating the unique mix of excellence in the region.

 

A Pagani Utopia and the Pirelli P Zero Trofeo RS tires on display

A Pagani Utopia will be showcased at the Cortile d’Onore of the Palazzo Ducale, home to the Accademia Militare in Modena.

The Utopia is the Hypercar that marked the third act in Pagani Automobili’s history; with its sinuous lines that transcend time, it blends inspiration from the 1950s and 1960s with a distinctively unmistakable Pagani personality. It was conceived to be a straightforward car, focused on driving pleasure. Numerous features make it a unique vehicle: the interiors that rediscover the charm of analog instrumentation, the option of manual seven-speed transmission, and the choice to prioritize lightness with a V12 engine built by AMG to Pagani’s specifications. All ninety-nine units of the Utopia Coupé have been allocated to a select group of enthusiasts.

 

Alongside the car, on display will be the Pirelli P Zero Trofeo RS tire, the latest evolution of the semi-slick tire, available as optional equipment on the Pagani Utopia. It has been designed to deliver a sporty driving experience on both road and track. Thanks to a special tread compound derived from Pirelli’s experience in top-flight motorsports, the P Zero Trofeo RS enables high performance on dry asphalt. Additionally, it maintains consistent performance, providing speed and safety for various track sessions.

 

On display, a Pagani Huayra Roadster BC and the P Zero Trofeo R tire.

At Piazza del Castello in Formigine, Pagani Automobili will display the Huayra Roadster BC, a car designed to lay the foundation for the future generation of the brand’s Hypercars.

Since its conception, Horacio Pagani and his team knew that the project of the Huayra Roadster BC would be extremely challenging.

Everything evolves: a revamped Pagani V12, new aerodynamic and technological advancements, and the debut of advanced composite materials such as the Carbo-Titanium HP62 G2 and the Carbo-Triax HP62, which allowed the vehicle to achieve an even stiffer monocoque.

Courage, boldness, and discipline.

Four years of design and thousands of hours of testing.

Thus, the Huayra Roadster BC was born, a Hypercar in which every component, even the hidden ones, has been studied meticulously and critically to reach the pinnacle of aesthetic and technological refinement.

Thanks to the Huayra Roadster BC project, Horacio Pagani won the XXVII edition of the Compasso d’Oro award established by ADI – Associazione per il Disegno Industriale – in the “Design for Mobility” category.

The Hypercar also holds the record for road-legal cars worldwide at the Circuit de Spa-Francorchamps, with a time of 2:23.081 set in September 2020.

 

Next to the car, the P Zero Trofeo R will be exhibited, an innovative ultra-low-profile track tire with an asymmetric design. It results from the use of innovative materials combined with a tread pattern that offers exceptional performance. The compound provides steering precision and grip at high operating temperatures associated with track use, ensuring long-term effectiveness with minimal wear.

 

In Modena, the Pagani Team will participate in a talk dedicated to new talents and a conference on “Design & Heritage”

On May 2nd, from 4:30 pm to 5:30 pm, Pagani Automobili will host a Talent Talk at the Teatro del Collegio di San Carlo in Modena. It will be a unique opportunity to get to know the company and the people behind it up close. Ilaria Carretti, Hospitality & Atelier Supervisor, and Cristina Marinelli, HR Specialist, will participate, available to meet potential new collaborators to share information about the required experience, challenges, and career opportunities in the sector.

Registration for the event, accessible both in person and remotely, is done through the dedicated link.

 

On May 3rd, from 4:30 pm to 6:00 pm, Pagani Automobili designers will participate in a meeting on the theme “Design & Heritage” organized by the Fondazione AGO Modena Fabbriche Culturali, at Largo Porta Sant’Agostino, 228.

More information about the Motor Valley Fest program is available through the dedicated link.

 

On May 4th, a special opening of the Horacio Pagani Museo and the Pagani Atelier

The celebrations continue in San Cesario sul Panaro, home of the Pagani Atelier and the Horacio Pagani Museo. On the occasion of the Motor Valley Fest, the museum dedicated to the founder of Pagani Automobili will be exceptionally open on Saturday, May 4th, from 9:30 am to 5:00 pm.

Visitors will have the opportunity to admire an exclusive collection of Hypercars that have marked the brand’s evolution and embark on a journey through the history of the designer and builder of some of the most beloved cars of recent decades. Among the exhibited pieces are unpublished projects, original drawings, models, and objects dating back to the early experiments.

 

Guided tours will be available for the Pagani Atelier, the place where artisans bring together intellect and craftsmanship to create unique Hypercars, handmade. Inspired by the Renaissance workshops, it integrates the most advanced technologies in the industry. It appears like a typical Italian ‘piazza’, the town center dominated by the clock tower, with arches, classic-style lampposts, and green spaces. It is a place where tradition and innovation coexist in harmony.

Reservations to visit the Horacio Pagani Museo and the Pagani Atelier can be made through the dedicated link or by calling +39059220022.

 

These links provide further information on:

Pagani Utopia

Pagani Huayra Roadster BC

Pirelli P Zero™ Trofeo RS

Record Huayra Roadster BC at Spa-Francorchamps

 

 

 

PRESS CONTACTS

Pagani Automobili

press.office@pagani.com

HUAYRA R SIMULATOR: VIRTUAL EXPERIENCE, REAL ADRENALINE

  • The Huayra R simulator is an advanced virtual driving system that faithfully replicates the real car with extraordinary precision.
  • The use of the simulator is part of the training program in preparation for Arte in Pista events.
  • It is a product that reflects Pagani’s commitment to providing quality experiences for customers and brand enthusiasts.
  • The project is born from the synergy between Pagani Automobili, Pagani Arte, and Racing Unleashed.
  • It is not just a virtual driving device; it is a true design object.
  • Cutting-edge engineering makes the experience incredibly realistic and engaging.

 

 

San Cesario sul Panaro, March 26th, 2024 – Pagani Automobili is pleased to present the new Huayra R simulator, an advanced virtual driving system developed in collaboration with Racing Unleashed, a high-end simulator manufacturer employed in training professional pilots. Initially exclusively available to Huayra R owners, the new product will soon be accessible to the public through the international Pagani dealer network.

 

«We aimed to create a professional, dynamic driving simulator with an extraordinary level of immersion and realism, intending to contribute to the constant refinement of our customers’ driving styles. Our ambition was to transform it into a genuine design object, a product with artistic value destined to occupy a prominent place within the homes of Huayra R owners. For this reason, we dedicated extreme attention to creating a product that reflects our cars’ extraordinary uniqueness.» (Franco Morsino, Vehicle Dynamics Lead at Pagani Automobili)

 

Thanks to the simulator, drivers will be able to become familiar with their vehicle in a safe environment, accumulate miles, build confidence in their skills, and discover the secrets of the many international circuits available in advance.

 

Arte in Pista, the thrilling program of circuit experiences

Arte in Pista is a program designed to allow Pagani Track Hypercars car owners to fully experience their vehicles’ performance potential through a rich calendar of exclusive non-competitive events held at the world’s most prestigious FIA tracks. The format offers a comprehensive experience that combines adrenaline-fueled sessions with moments of pure enjoyment, all with the technical support of the Pagani team. This support includes the technical manager, track engineer, mechanical staff, physiotherapist, specialized nutritionist, and professional coaches, all contributing to enhancing the customers’ sports driving skills.

 

Individual experience, community experience

The introduction of the simulator strengthens Pagani Automobili’s commitment to caring for its community, offering new opportunities for gathering, sharing, learning, and enjoyment. The possibilities for use are diverse: each driver can explore circuits and drive independently or book remote coaching sessions to train on specific aspects or tracks. Pagani will also host virtual events where people can challenge themselves and interact with each other, previewing the experiences of Arte in Pista events with real cars and tracks. Additionally, customers will have the freedom to organize challenges and sessions among themselves independently.

 

A project resulting from synergies internal and external to Pagani

The project originated in 2020, involving two divisions of Pagani: the Vehicle Dynamics Team at Pagani Automobili, responsible for creating realistic models, and the Pagani Arte team, which embraced the challenge of translating the essence of Pagani Hypercars into a design product. The two teams, working together, turned to Racing Unleashed to create a synergy of expertise aimed at developing an extraordinarily faithful and immersive virtual setup; the joint design of hardware and software allowed for exceptional realism in reproducing the car’s movements and asphalt characteristics.

 

«At Racing Unleashed we aim to provide the most engaging experiences to motorsport fans around the world. Today, we are delighted to announce this partnership with Pagani to showcase our advanced technology with the goal not only to entertain but to improve driving skills as well.» (Francisco Fernandez, CEO at Racing Unleashed)

 

The simulator as a design object.

The design team dedicated over a year of work to blend the pursuit of an interior design object with the gaming nature of the device. The shapes of the Huayra R inspired the entire simulator’s design, creating an object with both fluid and soft lines; the elliptical form, also a hallmark of the Pagani logo, addressed this need. The Huayra R simulator aims to deliver an authentically Pagani experience, starting with the materials used: the carbon fiber composing the chassis comes from the same autoclaves as the Atelier where Pagani Hypercars originate. The entire driving setup, including the steering wheel, pedals, seat, and belts, is exactly the same as that of the Huayra R, creating an object whose construction precision aligns more with the world of collector’s design than the gaming world. Some components in aluminum from the Hi-Fi system and VR system have been crafted with the same artisanal care as Pagani cars, following a machining-from-solid approach. To establish a more meaningful connection between the car and the simulator, the air vents typical of Hypercars, used for dissipating brake and engine heat, have been integrated into the simulator’s base to optimize software processing cooling and contribute to the smoothness of the experience.

 

Cutting-edge engineering for the ultimate engagement.

The engineering and design team meticulously attended to every detail to faithfully recreate the handling, dynamics, and aerodynamic effects of the real car, thanks to the three degrees of freedom providing the driver with pitch, roll, and yaw motion cues. All these features were tested and validated in back-to-back trials by professional drivers and development pilots, transitioning from the simulator to the actual Hypercar. Every Huayra R customer will receive a virtual setup that faithfully emulates the real car with meticulous accuracy: the carbon fiber structure’s paintwork, the advanced active safety belt system simulating longitudinal and lateral acceleration feedback, the ABS emulator helping modulate braking at the grip limit, and the seat are all faithfully replicated. The acoustic experience received particular attention: integrated kickers in the seat and the sophisticated 5.1 audio system enhance engagement with the distinctive sound of the Pagani V12-R and road-transmitted vibrations. All sounds can be heard with the included VR headphones, a result of numerous trackside and in-car recording sessions. The hardware setup includes an integrated high-performance gaming computer in the base, a curved screen, and a dedicated wooden Flight Case measuring 3 m × 1.2 m (9.84 ft × 3.94 ft). On the software side, the adoption of the Assetto Corsa Pro interface stands out, as the leading simulation platform in the industry, ensuring drivers an extremely realistic experience through the extensive use of cutting-edge technologies like laser-scanned circuits. The driving simulator measures 3,110 mm (122.44 inches) in length and 1,700 mm (66.93 inches) in width, certified to ICE 62368-1 standard for the European, North American, and Asian markets.

 

 

 

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At the Shanghai Museum, the temporary exhibition “The Shape of Air: from Leonardo da Vinci to Pagani Utopia”

  • From March 4th to April 14th, Pagani Automobili is presenting the temporary exhibition “The Shape of Air: from Leonardo da Vinci to Pagani Utopia” at the Shanghai Museum. The exhibition aims to recount Leonardo’s influence in the genesis of the Hypercar that marked the third chapter in the history of the Modena-based company.
  • This showcase is part of the larger art show “Who is Leonardo da Vinci?” which features original works of extraordinary value by Leonardo, to stimulate a conversation about Leonardo, encompassing his paintings, drawings, disciples, and masterpieces of Chinese art from the 10th to the 16th century.
  • On March 4th, Horacio Pagani will attend the temporary exhibition opening.
  • On display will be one of the most iconic models in the history of Pagani Automobili: the Zonda Cinque.
  • The exhibition represents the third stage of a journey that commenced in Milan at the Museo Nazionale Scienza e Tecnologia Leonardo da Vinci and continued in Vinci.

 

 

San Cesario sul Panaro, February 27th, 2024 – From March 4th to April 14th, Pagani Automobili is bringing the temporary exhibition “The Shape of Air: from Leonardo da Vinci to Pagani Utopia” to the Shanghai Museum, the most prominent museum institution in the Shanghai municipality.

 

«Italian cars continue to captivate entire generations because they are equipped with a special engine: a flawless fusion of science and art that has always fueled Italian creativity, exemplified by the brilliance of Leonardo da Vinci. i. Consequently, showcasing the exquisite cars crafted by Horacio Pagani at the Shanghai Museum, within the grand exhibition dedicated to Leonardo, signifies presenting the Chinese audience with a palpable testament to our prowess in conceiving, crafting, and bestowing substantive value upon human ingenuity, and consequently, upon our very existence.» (Tiziana D’Angelo, Consul General of Italy in Shanghai)

 

“The Shape of Air: from Leonardo da Vinci to Pagani Utopia” takes place within the framework of the Italian Design Day, the annual initiative launched by the Italian Ministry of Foreign Affairs and International Cooperation, in collaboration and with the support of the Ministry of Culture, this year centered around the theme “Manufacturing Value: inclusiveness, innovation and sustainability”.

 

On the first floor, the temporary exhibition will delve into Leonardo’s pivotal role in creating the Utopia, the Hypercar that marked the third act in the history of Pagani Automobili. A fearless pursuit of beauty guided the research to find the delicate balance between form and function, a mission inherent to every designer. This principle aligns with the statement of the Renaissance artist-scientist who has always inspired the work of Horacio Pagani and his team: «Art and Science are two disciplines that can walk hand in hand.»

 

The entire evolution of the car will be narrated as if it were a living creature, from the initial original sketches to its most representative components: the lever system of the gearbox, the pedal assembly, the four exhausts, the optical groups, the steering wheel, the central console, the wheel, the Pirelli tire, and the front hood.

 

On the ground floor, visitors will be able to relive the essential moments of Pagani Automobili’s history through the section “The Story of a Dream”, tracing the journey of Horacio Pagani from the boy who crafted balsa wood models in Argentina to the designer and builder of some of the most beloved automobiles of the last decades.

 

“Who is Leonardo da Vinci?” – Original works by Leonardo in Shanghai

Alongside the temporary exhibition, the showcase “Who is Leonardo da Vinci?” is dedicated to the great artist, his paintings, and drawings, juxtaposing his works with some masterpieces of Chinese art from the 10th to the 16th century, preserved within the collections of the Shanghai Museum.

 

The protagonist of the exhibition is La Scapiliata, an autographed work by Leonardo from the National Gallery of Parma (Monumental complex of Pilotta).

The exhibition also features eleven precious original folia from Leonardo’s Codex Atlanticus and works by his disciples, including two drawings by Giovanni Antonio Boltraffio, a drawing by Francesco Melzi, and a painting by Bernardino Scapi (known as Luini), all from the Veneranda Biblioteca Ambrosiana in Milan.

Additionally, two drawings by Michelangelo, a contemporary of Leonardo, come from Casa Buonarroti in Florence.

 

The Italian collection engages in a dialogue with some masterpieces from the Shanghai Museum, works by illustrious Chinese painters such as Zhao Yong (c. 1289–1369), Shen Zhou (1427–1509), and Tang Yin (1470–1523).

 

The section “Leonardo: the Machine of Imagination” enriches the exhibition. It is a contemporary artwork animated by a series of installations (Observations on Nature, City and Landscape, Anatomical Table, and Painting) conceived by Studio Azzurro, one of the most renowned European collectives in artistic research with the languages of new technologies, and produced by the Istituto della Enciclopedia Italiana-Treccani. Set design, video art, and sounds contribute inseparably to stimulating the power of imagination in every visitor.

 

«Leonardo da Vinci is defined as the ‘universal man’ because he has influenced every discipline, from art to science. His figure represents the ideal to which each of us should aspire, not only for his eclectic skills but especially for human qualities such as humility, curiosity, and a passion for research. In particular, Leonardo was one of the first to advocate that art and science can walk together, hand in hand, and that the distance between the two disciplines is only apparent. This concept is significant because it can inspire a new way of interpreting any human activity and allows for the creation of truly universal achievements.» (Horacio Pagani, Founder & Chief Designer of Pagani Automobili)

 

«Leonardo da Vinci continues to fascinate and inspire entire generations thanks to his genius. It is with great pride that Treccani, always committed to promoting Italian culture and art worldwide, has cooperated in this project in collaboration with the Shanghai Museum, the most prestigious museum institution in the Municipality of Shanghai, with the support of the Italian Embassy in the People’s Republic of China, the Consulate General, and the Italian Cultural Institute in Shanghai. The exhibition, the result of the work of an Italo-Chinese curatorial committee involving the directors of partner institutions and high-profile international experts, seeks to answer the fundamental question: ‘Who is Leonardo da Vinci?’ Exploring multiple aspects of the personality and work of the encyclopedic genius, the exhibition features significant loans generously provided by the Veneranda Biblioteca Ambrosiana in Milan, the Monumental complex of Pilotta in Parma, and Casa Buonarroti in Florence.» (Massimo Bray, General Director of the Istituto della Enciclopedia Italiana-Treccani)

 

«The underlying aspiration of this exhibition on Leonardo da Vinci, which ideally engages with Chinese painting at the Shanghai Museum, is to believe that no people have a monopoly on knowledge or contributions to the realms of experience. The outcomes of human inquiry are mutually recognized and honored, thereby following the spirit of unity that naturally tends to bring together rather than separate, divide, and oppose, always and everywhere.» (Francesco D’Arelli, Director of the Italian Cultural Institute in Shanghai)

 

Horacio Pagani at the exhibition’s inauguration

On March 4th, Horacio Pagani will be in Shanghai to inaugurate the exhibition and share insights into the enduring influence that the undisputed genius of the Renaissance has always had on his and his team’s work. Pagani Automobili is indeed a creative Atelier where a community of people engages in the exercise of thought and manual skill every day, aligning with Leonardo’s philosophy, which illuminates the path to solving the great complexities of mechanics. Pagani’s ambition is to create bespoke objects that aim to achieve the pinnacle of synthesis between technological innovation and aesthetic pleasure.

 

An iconic model from the history of Pagani Automobili is on display: the Zonda Cinque

Unveiled at the Geneva International Motor Show in 2009, the Zonda Cinque was designed to be the most extreme road-legal Zonda ever, limited to just five units. The project drew inspiration from the technological advancements of the Zonda R, a wild and innovative vehicle exclusively designed for the track. The Zonda Cinque is the first road car to adopt a carbo-titanium chassis, offering numerous advantages in terms of lightness, strength, and performance. It inherits aerodynamic solutions from the Zonda R, such as air intakes on the hoods and roof, along with new front spoilers, a redesigned adjustable rear wing, a flat bottom, and modified rear diffusers. The combination of these features allows the Cinque to generate an aerodynamic load of 750 kg (1653 lbs) at 300 km/h (186 mph). The pronounced racing appearance is also evident in the wheels, featuring single-nut fastening and black or anodized finishes, and in the seats with four-point harnesses, along with a chromoly steel roll bar coated in carbon fiber. For the first time, a Zonda is equipped with a 6-speed sequential automated gearbox. The interiors are designed to maximize driving pleasure, with ergonomic paddles behind the steering wheel and redesigned control instruments for the highest level of precision. The distinctive livery and colors of the Zonda Cinque reflect Pagani’s constant commitment to creating a sophisticated blend of style, research, and technological development.

 

On display, the Zonda Cinque Coupé 1 of 5, from the year 2009, featuring an exterior in New York pearl white with red accents, showcasing the distinctive Cinque livery and fully visible carbon fiber. The interior is designed with black leather and Alcantara.

 

The journey of “The Shape of Air”, from Milan to Vinci to Shanghai

The exhibition “The Shape of Air: from Leonardo da Vinci to Pagani Utopia” is the third stage of a journey that began in Milan, continued in Leonardo’s hometown, and has now reached Asia.

 

«In 2022, on the occasion of the world premiere of the Pagani Utopia, the Museo Nazionale Scienza e Tecnologia Leonardo da Vinci in Milan hosted the exhibition “The Shape of Air”. Inside the evocative Sala del Cenacolo, the new Hypercar was displayed surrounded by six original drawings by Leonardo da Vinci, creating a dual path: on one side, the extraordinary intelligence of a man capable—six centuries ago—of representing even the invisible through a series of sheets taken from the Codex Atlanticus, dedicated to studies on air and their application; on the other side, the thoughts that led the designer Horacio Pagani and his team to conceive the Utopia project. In 2023, in Vinci, the eponymous book was presented, a work that aims to delve into the Utopia project and the connection between the Renaissance artist and the element of air. The next chapter will unfold at the Shanghai Museum, where the exhibition “The Shape of Air” will accompany the display “Who is Leonardo da Vinci?” This union of Art and Science offers a unique visiting experience: Leonardo’s multifaceted and curious mind is an example of boundless genius, while the Utopia project embodies ingenuity in automotive design. Both represent mastery, vision, and innovation, demonstrating that these extraordinary skills transcend epochs and disciplines.» (Luigi Ganzerli, Communication Supervisor & Project Manager of Pagani Automobili)

 

You can find more information about the unveiling event of the Pagani Utopia at this link.

You can discover the details of the publication Utopia. The Shape of Air — From Leonardo da Vinci to Pagani Utopia by Pietro C. Marani, Robert Puyal and Horacio Pagani at this link.

You can find more information about the Pagani Utopia at this link.

 

 

 

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Pagani Automobili

press.office@pagani.com

Pagani at The I.C.E. St. Moritz 2024 with a multifaceted design exhibition: the Utopia and Pagani Arte projects for the first time at the event.

  • Pagani is set to participate in The I.C.E. St. Moritz – International Concours of Elegance on Friday, February 23rd, and Saturday, February 24th, 2024.
  • The Pagani Automobili’s exhibition space will showcase the Utopia for the first time at the event, along with the Zonda F that set the production car record at the Nürburgring in 2007.
  • Pagani Arte, the new division dedicated to interior design, will enhance a lounge with the furnishings from the Iconic Collection, featuring a dedicated corner for the Pagani by Gibellini GP810HP camera.

 

 

San Cesario sul Panaro, February 15th, 2024 — Pagani renews its participation in The I.C.E. St. Moritz – International Concours of Elegance on Friday, February 23rd, and Saturday, February 24th, 2024.

The exclusive Engadine competition brings together collectors, drivers, and enthusiasts from around the world to admire a lineup of dream cars on the icy surface of the lake.

For the occasion, Pagani will exhibit the results of its latest projects, reflecting the eclectic spirit of Horacio Pagani and his team, spanning automotive, furniture, and prestigious collaborations of excellence.

Each expression shares the goal of creating custom, meticulously crafted objects, the result of relentless research and careful attention to detail, to achieve the ideal balance between form and function.

The inspiration is the vision of Leonardo da Vinci, who believed that «Art and Science are two disciplines that must walk hand in hand».

 

On display, the Pagani Utopia and the Zonda F

For the first time at the event, the vehicle that marked the third act in the history of Pagani Automobili will be showcased: the Pagani Utopia.

It is a Hypercar with a timeless design, blending inspiration from the 1950s and 1960s with a distinctively Pagani personality.

It is conceived to be a simple car, focused on the pleasure of driving. The Utopia highlights unconventional features, such as the interior design that embraces the charm of analog instrumentation; against the trend is also the option of manual seven-speed transmission, as well as the choice to prioritize lightness with a V12 engine built by AMG following Pagani’s guidelines.

The production of the first series of Utopia Coupé is limited to ninety-nine units, all already assigned to a select group of enthusiasts.

 

On display is the Pirelli P Zero™ Trofeo RS tire, custom-developed for the Utopia by Pirelli, designed to deliver a sporty driving experience on both road and track. This task was accomplished with the aid of carefully selected compounds; specifically, for the rear, the most high-performing option within the range was chosen, providing speed and confidence on the track, as well as ease and predictable reactions on the road. Moreover, thanks to a long virtual development process, the optimization of the imprint on the ground was improved to offer more adherence and control.

 

On exhibit outside the showroom is the Zonda F Coupé, which, back in 2007, established a new record for production cars (7’27”82) on the 20.6 km Nürburgring track—the paramount proving ground for hypercar manufacturers. The ‘F’ in its name is a tribute to Juan Manuel Fangio, one of the most renowned Formula 1 drivers in history, and a close friend and supporter of Horacio Pagani’s dream. The car features a two-tone design with light grey and exposed carbon exteriors, complemented by red leather interiors. The interior detailing adheres meticulously to Pagani’s tradition, evident in features like the Nardi steering wheel, wood finishes, and a dashboard inspired by the craftsmanship principles of ancient watchmakers. The car’s weight is kept to a minimum through the use of titanium, aluminum, and Inconel components.

 

The first creations from Pagani Arte will furnish the exhibition space

Pagani Arte is the new division of Pagani that exports the unique approach to conceiving and creating automobiles into the realm of interior design. It is an initiative born out of the creative need to design objects characterized by precious craftsmanship, sophisticated technology, and extraordinary attention to detail.

Remaining true to Pagani’s tradition, the inspiration finds its roots in the eclecticism of Leonardo da Vinci. The very name, ‘Arte’, originates from the idea of combining Art and Science, as envisioned by the Renaissance genius, who saw these two disciplines walking hand in hand. The aim is to harmonize artistry and scientific precision, reflecting the synergy between the two, much like the vision embraced by da Vinci.

The lounge area of the exhibition will be furnished with a series of pieces from the Iconic Collection, customized with exclusive finishes and coverings specifically designed for the event. On display will be the Iconic Sofa, the Iconic Coffee Table, the Iconic Sideboard, the Iconic Dining Table, and two Iconic Bergeres.

Horacio Pagani describes the philosophy behind the conception and creation of the collection: «Nothing reveals our essence more than our home, as it reflects who we are and how we live. We have used the same materials employed in our Hypercars, to bring the pinnacle of technological performance to furnishings. The skills of our master craftsmen in working with materials like carbon, aluminum, titanium, leather, and wood become the heart and the soul of our creations. Like our cars, the Pagani Arte collection results from a collaborative effort that involves both the team and the customers.»

 

A corner of the space will be dedicated to the Pagani camera by Gibellini GP810HP.

The GP810HP took shape after two years of analysis, study, and research during which Gibellini’s technical know-how perfectly matched with exclusive Pagani materials and design features.

A harmonious blend that created a unique, exclusive object produced in a limited number of examples.

Made entirely from solid aluminum and titanium with components machined from a single block, the GP810HP is a generously sized camera with analog support where the sensor onto which the photographic image is impressed, is a large photosensitive plate measuring 20×25cm.

The Pagani DNA is immediately perceptible. The rotating head is entirely made of aluminum machined from a solid block, while the professional tripod is in leather-covered carbon fiber. The pedestal on which the camera is mounted is also made of carbon fiber, aluminum, and Alcantara.

Clients will be able to configure their cameras to exactly match their cars, underscoring exclusive concepts and design.

Just like every Pagani creation, the GP810HP camera can only be purchased through the official Pagani Automobili channels or ordered from Pagani dealers worldwide.

 

For more information on Pagani Utopia, visit this link.

For more information on Zonda F, visit this link.

For more information about the Pirelli P Zero™ Trofeo RS, visit this link.

For more information on Pagani by Gibellini GP810HP, visit this link.

 

 

 

PRESS CONTACTS

Pagani Automobili

press.office@pagani.com

HUAYRA R EVO: THE EXTREME OPEN-TOP HYPERCAR THAT ENRICHES THE ARTE IN PISTA PROGRAM

 

  • The new open-top track Hypercar pushes the boundaries of performance even further.
  • It will join Arte in Pista, the exclusive program reserved for Pagani Track Hypercar owners.
  • The inspiration is multifaceted: from IndyCar racing cars to historic Le Mans vehicles.
  • The ‘codalunga’ (long-tail) design is the result of a carefully studied evolution in its natural environment: the racetrack.
  • At the heart of the Huayra R Evo lies the Pagani V12-R Evo engine, delivering 900 hp (662 kW) at 8,750 rpm with a maximum torque of 770 Nm.
  • Aerodynamic efficiency improves, increasing downforce by 45% while preserving the ease of handling.
  • The cockpit is inspired by the most innovative applications in the motorsport world, particularly focusing on safety.
  • The suspension improves in stability and precision thanks to the new heave damper system.
  • The braking system has been further enhanced with the brand-new CCM-R self-ventilated carbon-ceramic discs paired with bespoke racing pads.
  • From virtual development to the track, the Pirelli P Zero™ Slick tires ensure maximum control on the asphalt in every condition.

 

 

San Cesario sul Panaro, February 8th, 2024 — Pagani Automobili presents the Huayra R Evo, the new open-top car that enhances the experiences of clients in the Arte in Pista program. With a focus on this exclusive club of track-Hypercar owners, the Pagani team explored new stylistic and technical potential, giving rise to an even more thrilling and extreme vehicle.

 

«The Huayra R and the Arte in Pista program have expanded our clients’ experience with the Pagani brand beyond our wildest dreams, giving a new opportunity to owners of the Zonda R and Zonda Revolución as well. The demand for the Arte In Pista program, where adrenaline-seekers from around the world meet to share their common passion, led us to think about an addition to the program. It is our pleasure to share the Huayra R Evo with you, pushing the boundaries of performance and emotion even further. Let’s start by removing the roof and take it from there…» (Horacio Pagani, Founder & Chief Designer of Pagani Automobili)

 

Arte in Pista, a high-octane program for an exclusive club of passionate clients

In 2021, for the launch of the Huayra R, Pagani Automobili announced the beginning of the new Arte In Pista program, a rich calendar of personalized events allowing owners of the new model, alongside those of the Zonda R and Zonda Revolución, to take it to its highest levels of performance. The essence of Arte in Pista consists of non-competitive track events at the most prestigious FIA circuits in the world, featuring both high-octane sessions and leisurely moments. The format includes a complete track experience and the technical assistance of the Pagani team, including the technical director for data analysis, track engineers and mechanics, and a motorsports physiotherapist and nutritionist. The program’s highlight is the support of professional drivers, who contribute to improving the client’s driving skills.

 

«I was fortunate to be able to attend all of the Arte in Pista events during 2022 and I am so pleased I made the time to do so. I felt very much part of the Pagani family, and the level of care and organization were extraordinary. I had nothing to worry about, the Pagani team took care of everything, allowing me to focus all my time and energy on my new Huayra R at the amazing circuits we visited. My family and friends were made to feel very welcome, which made the whole experience even more special for me. I feel I should also mention the driver coaching and race mechanics that were there to support each event. Having raced myself in the past, I could appreciate the quality and level of detail. It does feel like you’re part of a professional race team, with data analysis, driver coaching, timing, and physio.» (M.R. – Huayra R owner)

 

«A program like Arte in Pista has several key components: the cars, the events, and the people. The Huayra R is just as incredible to drive as it is stunning to look at. Having experienced two years of Arte in Pista with the Huayra R, I am still blown away by the car’s performance and its breadth of capabilities. And the sound! You feel like you’ve been transported back in time to the glory days! The Pagani team that runs the events has to be amongst the world’s best. In addition to managing the cars and the track activities like a professional racing team, they take care of the participants and their families so well that it wouldn’t be much of a stretch to say that these events are worth attending even if you weren’t driving! The level of focus and commitment I’ve seen in most of the participants is seriously impressive. As fun as it is to just be able to drive a car like this on the track, most people in the program are willing to put in the (very) hard work needed to consistently improve. I am very much looking forward to the next season, and beyond!» (A.S. – Huayra R owner)

 

Genesis of a project born from the world of racing

«The inspiration for the design of the Huayra R Evo struck me during a Formula Indy race in Nashville: as I observed the single-seater cars with their Aeroscreens, the idea of creating a car with protective polycarbonate surfaces and the option to remove the two roof panels to be fully immersed in the allure of the air and the captivating sound of the engine, dawned on me.

From that moment on, we set out with the goal of creating a beautiful car, subjective as that term may be, harmonious in its lines and strong in its character. The final result is a true descendant of the Huayra R, one of the cars our customers love the most.

We also drew inspiration from the elegance of Le Mans cars that graced the tracks in the ’60s and ’70s, including the swift ‘codalunga’ long-tail prototypes.

With these stylistic foundations, we meticulously addressed aerodynamics, design, and every minute detail, adhering to the high standards synonymous with Pagani Automobili and the expectations of our discerning customers.

This fascinating project engaged the entire team for approximately two years, involving extensive testing and participation in Arte in Pista events on track. We gathered valuable insights from our customers, collaborating closely with longstanding partners such as Pirelli and Brembo to develop top-tier components for a high-performance and distinctive vehicle like the Huayra R Evo.» (Horacio Pagani, Founder & Chief Designer of Pagani Automobili)

 

In the quest to further elevate the driver’s experience, Mr. Pagani and his team have shaped the new Huayra R Evo drawing inspiration from a time when drivers braved the elements, piloting open-top cars, in their pursuit of victory.

The result is a bold and aggressive vehicle designed to meet an extreme need for freedom, yet with careful consideration for safety, aimed at thrilling even the most expert driver with uncompromising performance. With a significant increase in power output, braking performance, aerodynamic efficiency, and vertical load, the Huayra R Evo can match the performance levels of the current Le Mans Prototype 2 race cars, providing an experience remarkably close to the epic world of endurance racing that has transformed drivers into heroes and sensational cars into eternal legends.

 

The design, the result of a carefully studied evolution in its natural environment

«When the Huayra R was born, we had an extreme car in mind, an expression of a great desire for freedom. At that time, with premises like these, it was not possible to think of its future evolution, but thanks to the Arte in Pista program and its related experiences, we allowed ourselves to be inspired by new stimuli. Nature teaches us how every organism tends to evolve to adapt to environmental conditions, and this principle guided the creation of the Huayra R Evo project. The term ‘Evo’ reflects the transformation of a Hypercar that increasingly adapts to its natural environment — the track — integrating new elements and evolving in terms of performance and drivability.” (Francesco Perini, Head of Technical Department at Pagani Automobili)

 

Many of the design peculiarities of the Huayra R Evo are evident at first glance: at the front, the team of designers conceived a compact and aerodynamically efficient layout through a sophisticated system of air ducts to manage the optimal distribution of cooling required for brake discs, calipers, and the water radiator. This ducting system is integrated and supported by the splitter, extended forward by 101 mm (approx. 4 inches), featuring a dedicated aerodynamic profile that enhances the car’s capabilities. Alongside it, the double row of flicks on the hood contributes to the aerodynamic load on the front axle, essential for maximum control during corner entry.

From the front hood, the sinuous beltline and the shaped side sills enhance the perception of lightness and efficiency, giving rise to a flow system essential for functionality in extreme conditions. It represents a complex fusion of shapes and surfaces that, on one hand, allows the release of air and heat accumulated in the front wheel arches, and on the other hand, contributes to generating an airflow that aerodynamically cleans the rear engine compartment.

These features are complemented by a 190 mm (approx. 7.5 inches) extension at the rear, following the ‘codalunga’ (long-tail) concept. The expansive and gracefully contoured rear hood supports the newly introduced central stabilizing fin and the integrated supports within the wing, featuring metal side flaps reminiscent of iconic designs from the past. The body is completed by a rear extractor that incorporates essential aerodynamic fins to streamline the airflow at the rear of the vehicle. All these developments have also led to an increase in the surface area of the aerodynamic underbody, an aspect carefully considered during the design of every detail of the vehicle and its drivability to ensure it is both extreme and intuitive – whether observed in the pits through the expression of its design or experienced while driving on the most prestigious tracks.

The overall body design incorporates cutting-edge Class A carbon fiber, specifically developed for the Utopia with a keen focus on aesthetic applications. This carbon fiber, enhancing both visual appeal and structural performance, has contributed to a 38% increase in stiffness characteristics at the same weight, optimizing material usage and reducing the vehicle’s weight.

 

The new Pagani V12-R Evo engine boosted to 900 hp

The strategic collaboration between Pagani and HWA AG remains the cornerstone of the Huayra R Evo project, by giving life to the upgraded and enhanced V12-R Evo engine, unleashing all the potential of the new track Hypercar. Equipped with the most modern technology derived from the racing world, the new engine delivers 900 hp (662 kW) at 8,750 rpm with a maximum torque of 770 Nm, which is directly available from 5,800 to 8,2000 rpm. The Huayra R Evo offers great track performance with a redline at 9,200 rpm. HWA AG and Pagani engineers did not solely focus on increasing power; they also intervened in other crucial components, such as the intake manifold. It has been optimized with a new trumpet design and new camshafts to enhance the delicate aspiration process.

The team also worked on both the precise calibration of the control unit and the design of the exhaust system to enhance performance and deliver a distinctive sound. Throughout the refinement process, each element was meticulously crafted with care and passion to endow this vehicle with extraordinary power. The six-speed sequential gearbox was designed in collaboration with HWA AG and dedicated only to the Huayra track lineage. Driven by a 3-sintered metal disc racing clutch, the non-synchronized dog ring gearbox guarantees a 95% friction efficiency, offering the greatest shift precision, extremely reduced shifting times, and weighing just 80 kg (176 lb). Securely attached to the monocoque as well as the engine, it contributes to the overall rigidity of the chassis and withstands heavy dynamic loads. The complete transmission system is designed to integrate structurally with the entire suspension unit through dedicated attachment points to maximize the architectural efficiency of the car.

 

Greater aerodynamic efficiency with the open roof

The clean design of the Huayra R Evo forms a symbiotic relationship with the evolution of aerodynamics and is capable of bringing out the most extreme performance while guaranteeing the total protection of the driver, aimed at increasing the driver’s confidence.

The ‘codalunga’ (long-tail) style, characterized by a distinct extension of the diffuser and hood, needed a comprehensive reassessment of the aerodynamic design. The extensive and meticulous effort undertaken by the team reaffirmed a noteworthy observation that had surfaced during the development of the Huayra R: underscoring the significance of exploring beauty in design, enhancements in the vehicle’s aesthetics were seamlessly intertwined with improvements in performance and aerodynamic efficiency. This synergy resulted in optimal aerodynamic performance while ensuring safe and predictable behavior under all conditions. As a result, there is an incredible 45% increase in downforce and a 21% increase in aerodynamic efficiency with the same resistance.

Every line and surface of the new Hypercar has been designed to generate the greatest aerodynamic load; at 320 km/h (199 mph), in a lowered setup, the vehicle generates a greater vertical aerodynamic load than its total weight in running order. Achieving this potential required precise balancing, maintaining a distribution of 45% – 55% throughout the entire speed range, and minimizing sensitivity to ground clearance. This design ensures stability during braking and in corners, aided by the contribution of the two movable rear flaps and sophisticated active aerodynamic management strategies.

Particularly relevant is the open roof, which enhances aerodynamic efficiency, contrary to expectations. The open-top configuration increases both front and rear vertical load, boosting the total downforce by an additional 5%.

 

A cockpit inspired by the most innovative automotive technologies

The comfort and performance of a sports car make no sense without being combined with an environment that provides maximum safety, a fundamental aspect on which the Pagani Automobili team never compromises.

The chassis of the Huayra R Evo incorporates various elements to minimize weight, from the safety cage to the seat and headrest structures and is crafted with the latest technologies in advanced composite materials developed by the Atelier, such as Carbo-Titanium HP62-G2 and Carbo-Triax HP62.

The interiors are equipped with six-point harnesses and seats covered in fireproof material, whose special Ener-Core EC 50 foam padding ensures an optimal driving position, perfectly adapting to the body shape of the driver and passenger, while the carbon fiber headrests are also fitted with dedicated lateral protection.

The new cockpit ensures full frontal visibility and introduces a touch of uncommon elegance in track cars: from the inside, lifting the gaze, a play of sinuous lines seamlessly integrates onto the roof structure. This allows for enjoying a meticulously crafted interior even during the most extreme track sessions. The spectacle is accessible for both the right-hand and left-hand seated driver, as the Huayra R Evo can be configured with either driving position. This underscores the exclusivity and distinctive craftsmanship of Pagani.

Everything leads back to the pursuit of maximum safety and protection, without compromising the essential beauty that characterizes the vehicle, inside and out, following the Leonardo da Vinci principle of ‘Art and Science.’ The Huayra R Evo project confirms the great attention to the customer and a first-class technical know-how, capable of turning a dream of extreme driving into a concrete reality.

 

Sophisticated suspension enhanced by a new heave damper

The Huayra R Evo inherits the unprecedented kinematics and sophisticated geometry of the suspension system developed specifically for the Huayra R, representing one of the most complex and experimental moments ever faced by the Pagani Atelier.

A significant innovation complements the suspension system: the integration of a heave damper, a third hydraulic element that separates the management of the car-body heights from the independent dampers of the four wheels.

With a double-wishbone suspension made of forged aluminum alloy, helical springs, and electronically controlled active shock absorbers, the entire configuration of the new system with rigid mounting points not only allows transferring all the power and extraordinary torque of the Pagani V12-R Evo to the ground, but also provides unprecedented driving precision.

The advanced and refined elasto-kinematics of the new Hypercar enable greater camber recovery and optimized dynamic bump steer correction to ensure the ideal grip of the tires in every situation. Interconnected with the active aerodynamics system, the active suspension ensures the Huayra R Evo’s appropriate response in every condition, allowing for perfect balance when entering and exiting corners and maximum stability when braking, for precise and always predictable behavior.

 

An even more advanced braking system

The brand-new CCM-R self-ventilated carbon-ceramic discs paired with bespoke racing pads provide the Huayra R Evo with top-tier braking power.

The front brake system features a 100% increase in the surface area of exchange zones in the discs, thanks to a double line of slotted holes, and a 14% increase in the braking area on the disc and pads. This enhancement reduces the thermal power absorbed by the pad and further improves disc durability and stability.

The new CCM-Rs embody the most advanced available technology and have significant advantages in terms of thermal conductivity and maximum braking power, typical of carbon used in motorsports. As a result, stability is improved, operating temperatures are reduced during extreme track use, and the entire system is more durable.

The new braking system of the Huayra R Evo is the product of a long-standing cooperation between Pagani Automobili and Brembo, which has always focused on equipping Pagani Hypercars with state-of-the-art technology to ensure maximum performance, perfectly integrated design, safety, and unprecedented lightness.

 

Wider P Zero™ Slick tires for superior control on the track

The Huayra R Evo includes brand new P Zero™ Slick tires, 280/680 R19 in the front and 345/725 R20 in the rear, resulting from a comprehensive development process starting from the structure to withstand demanding dynamic loads. The increased tread width has expanded the performance boundaries of the vehicle and improved durability under intense usage conditions. Specifically developed by Pirelli Motorsport and Pagani Automobili using virtual simulation methodology, similar to the recent Trofeo RS for the road, the Huayra R Evo tires provide maximum precision and a sense of complete control for the gentleman driver. This is achieved through a new type of compound, ensuring exceptional traction during launches and stable braking behavior.

Available in both Dry and Wet versions, designed to allow the Huayra R Evo to tackle the asphalt in any condition, Pirelli’s new tire is engineered to deliver the necessary grip for millimeter-precision in every turn, extending its usage significantly to support the continuous optimal performance of the vehicle.

 

 

 

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PAGANI AUTOMOBILI CELEBRATES ITS FIRST 25 YEARS IN THE MIDDLE EAST

  • Pagani Automobili celebrates its first 25 years with an event dedicated to customers and partners in Dubai.
  • For the occasion, the Pagani Utopia makes its debut in the Middle East.
  • On display are also the Zonda F Roadster and the Huayra Roadster.

 

San Cesario sul Panaro, December 15th, 2023 – Today, the celebrations for the 25th anniversary of Pagani Automobili are happening at the prestigious Bulgari Resort in Dubai. The event is attended by numerous clients and renowned figures from both local and international press.

 

The event marks another step in Pagani’s 25th Anniversary celebration journey, which has seen a succession of international events dedicated to the people who have believed in Horacio Pagani’s project from the beginning: customers, colleagues, collaborators and enthusiasts. The Dubai event, specifically, is dedicated to customers and partners in the Middle East and Africa areas.

 

Horacio Pagani has not only dreamed and built some of the most beautiful Hypercars in the world, but he has also turned the company into a creative Atelier where a community of people recognize themselves, share actions and thoughts, deal with the great complications of mechanics, handle beauty, always guided by creative inspiration.

 

The press release dedicated to the 25th Anniversary celebrations is available at this link.

 

The Utopia’s MEA debut

Leading the way is the Utopia, the car that marks the beginning of the third chapter in the brand’s history, making its debut in the Middle East and Africa region. The new Hypercar features a simple and timeless design that embodies a visionary and counter-trend automotive concept. Drawing inspiration from the purest Leonardo da Vinci principle of Art and Science, the aim is to create an object that seamlessly combines refined aesthetic appeal with cutting-edge technology. With only 99 specimens produced, the first series of Utopia Coupé has already been allocated to a select circle of enthusiasts.

 

For more information on the Utopia, you can visit this link.

 

The cars on display: the Zonda F Roadster and the Huayra Roadster

Unveiled at the Geneva Motor Show in 2006, the Zonda F Roadster shares all the finishes and equipment with its coupé sibling, making it a real alternative for the potential customer. By adopting new triaxial carbon fiber fabrics, the chassis has been redesigned and the weight of the coupé has been kept the same (1,230 kg). The result is a highly efficient aerodynamic car that set a time of 7’29 on the Nürburgring track. Produced only in the Clubsport version, since this set-up turned out to be far more popular than the original, thanks also to the engine’s increased power output to 650 HP, the Roadster F features a Brembo braking system, with 38 cm diameter carbon-ceramic self-ventilating discs, both front and rear and aluminum and magnesium alloy wheels, designed by Pagani and made by APP-Tech, 19 inches high in front and 20 inches in the rear. Finally, it should be mentioned that Roadster F was a commercial success, to the extent that the chassis available for production soon sold out.

 

Next to the Zonda F Roadster is the Huayra Roadster. Described by Horacio Pagani as the «most complicated project», it is a car almost entirely on view, with every component, every mechanical part proudly displayed. Unveiled at the 2017 Geneva Motor Show, it is the first-ever Roadster to be lighter than the Coupé version. Such a goal was achieved thanks to the complete overhaul of all components and the development of new advanced composite formulas, including Carbo-Triax HP52 combined with Carbo-Titanium which allowed the team to reduce the car’s weight by 80 kg compared to the previous coupé and achieve a 52% increase in rigidity. It took six years of hard work to fully develop it, paying attention to every detail. The final result is an open-top car produced in 100 units according to the most authentic Pagani philosophy.

 

 

 

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PAGANI AUTOMOBILI UNVEILS ITS NEW AMERICAN HEADQUARTERS IN CORAL GABLES: AN EXCLUSIVE CELEBRATION OF AUTOMOTIVE EXCELLENCE

  • Pagani Automobili officially inaugurated its new American Headquarters in Coral Gables, Florida, with an exclusive ceremony on December 7th.
  • The site inauguration marks a significant step in the development plan of the automotive manufacturer, consolidating its steady growth in the American market.
  • The new venue is not merely an exhibition space, but a true portal that ushers Pagani excellence into the heart of the United States.

 

San Cesario sul Panaro, December 11th, 2023 – Pagani Automobili is delighted to announce the official opening of its new American Headquarters in Coral Gables, Florida. The opening ceremony, held on December 7th, sparked admiration, and pride among the brand’s American admirers.

 

Attending the ribbon-cutting ceremony were Horacio and Christopher Pagani, Michael Staskin, CEO of Pagani America, Michele Mistò, General Consul for Italy in Miami, and Vince Lago, Coral Gables’ Mayor. The celebration marks a significant step in Pagani Automobili’s development plan to consolidate its steady growth in the American market, as well as a unique opportunity for enthusiasts to dive into the exclusive and refined universe of Pagani creations.

 

On the occasion, Horacio Pagani stated: «This is a special day for our family. We have been working in the Americas for a decade now, and it was time for them to have their own home. The most important things we have at Pagani are not the cars, but the people who believe in what we do, who live these moments with us. This is what gives us the energy to keep working with so much passion and love.»

 

The new American headquarters is not just an exhibition space, but an authentic hub that embodies the distinctive essence of the brand. The office and showroom interiors, designed and manufactured by Pagani Arte, are harmoniously integrated in a context of advanced technology, offering guests an unparalleled personalized experience. Over the course of the ceremony, 20 prestigious cars took center stage. These included the Huayra Tricolore and the Zonda Tricolore for the first time together in the US and two of the five Zonda Cinque coupés in the world. The exhibition also featured the only Huayra Codalunga in the Americas, together with the rarely seen one-off Huayra NC and Zonda MD. A variety of cars will be on display in the new showroom: the Huayra Coupé will gradually leave the spotlight to other fascinating models, thus ensuring continuous refreshment and inspiration not only for loyal customers, but also and, above all, for those who intensely love engines, art and beauty.

 

Within the head office, an integrated shop has also been designed specifically to meet the multiple expectations of an extremely varied audience. This elegant area presents itself as a compelling portal, designed to offer a complete immersion in Pagani’s unmistakable beauty. Its collections of apparel, scale models, fine leather goods and accessories are carefully displayed, providing tangible evidence of the brand’s distinctive philosophy. The assortment of products offered within this extraordinary shop represents an unmissable opportunity for both fans of the brand and those who appreciate the fusion of passion and cutting-edge details. Each item on display is not just a simple product, but a tangible representation of the craftsmanship, dedication and innovation that define the Pagani universe.

 

«In the new headquarters, the art of elegance and innovation come together in a compelling bond, creating an environment that goes beyond the mere display of extraordinary cars. This venue acts as an outward gateway that not only welcomes, but warmly invites the extended Pagani family to dive deep into the vibrant soul of the San Cesario Atelier, bringing the brand’s excellence to the US — said Michael Staskin, CEO of Pagani America — This move is not only an enlargement of our family, but a decisive affirmation of our dedication to spreading the fundamental principles that define Casa Pagani in an overwhelming way. The importance of the American market cannot be emphasized enough, as our customers here play a crucial role in shaping and nurturing our innovative spirit. Every vehicle that crosses the threshold of this facility represents not only a machine of extraordinary engineering, but also a bridge between continents, a tangible symbol of the special connection between Italian craftsmanship and the enthusiasm of our American customers.»

 

Therefore, the grand opening in Coral Gables is a significant step, further cementing the deep connection with the American enthusiast community and underscoring the company’s unwavering commitment to delivering extraordinary vehicles that channel quintessential craftsmanship and engineering excellence. This new milestone in Pagani Automobili’s history reflects the company’s ongoing commitment to exceed its own standards and deliver an unparalleled automotive experience, fueled by a dedication to quality in every detail and the continuous pursuit of innovation.

 

 

 

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A NEW EXHIBITION TO CELEBRATE PAGANI AUTOMOBILI'S 25TH AT THE MAUTO

  • The exhibit explores the history of Pagani Automobili, showcasing its one-of-a-kind craftsmanship—a result of the harmonious union of heart, hands, and passion.
  • For Pagani Automobili, celebrating the 25th anniversary means expressing gratitude to the individuals who believed in the project from the very beginning: clients, colleagues, collaborators, and the numerous enthusiasts spread around the world.
  • The three Hypercars that established the brand—the Zonda, the Huayra, and the Utopia—star in the exhibition.
  • The museum itinerary includes historical and technical insights, videos, and an evocative photo gallery that pays homage to the people responsible for the artistry of a Made-In-Italy excellence.

 

 

 

San Cesario sul Panaro, December 4th, 2023 Pagani Automobili is pleased to announce its 25th-anniversary celebrations will continue with a new and evocative event at the MAUTO – Museo Nazionale dell’Automobile, in Turin, Italy.

 

«With great pleasure, MAUTO participates in the celebrations for the 25 years of Pagani Automobili, hosting an exhibition that narrates the artisanal tradition of a brand now renowned worldwide for its innovative trend.» (Lorenza Bravetta, Director of MAUTO – Museo Nazionale dell’Automobile)

 

From December 5, 2023, to January 14, 2024, visitors will have the opportunity to enjoy the “25 Years of Heart, Hands, and Passion” exhibition on the first floor of the MAUTO. The exhibit revisits the adventure undertaken by Horacio Pagani—from the 1960s in Argentina to the Italian Motor Valley—and recounts how a young boy’s dreams turned into a world-renowned company.

 

The stars of the commemorative event are the models that still define the history of Pagani Automobili: the Zonda, the Huayra, and the Utopia. In addition to the Hypercars, the museum itinerary will include evocative images from the photographic book Hearts, Hands, and Passion, created to commemorate the anniversary.

 

«Our approach to work is unique: we cultivate doubt even about what we consider established, ready to question our choices without fear of changing perspective. So we mature, acquire, and transmit knowledge. We strive to live the passion for beauty, quality, and discipline, always looking toward the future. Our goal is to create tailor-made Hypercars so that every customer can feel at home when entering a Pagani, recognizing the car as their own extension, seeing themselves in the vehicle they have contributed to creating.» (Horacio Pagani, Founder & Chief Designer of Pagani Automobili)

 

The 25th-anniversary celebrations of Pagani Automobili are taking place with international events dedicated to all the people who have believed in Horacio Pagani’s vision from the beginning: clients, colleagues, collaborators, and numerous enthusiasts scattered around the world.

 

The three Pagani icons

The Zonda C12 is where it all began for Pagani Automobili. It debuted on March 9, 1999, at the Geneva International Motor Show and was instantly perceived as something new on the automotive scene of the time, even earning the ad-hoc title of Hypercar. It was considered futuristic and revolutionary, both for its design and technology. 140 models of the Zonda were made, each one tailor-made to the customer. Their extreme exclusivity considerably increased these vehicles’ values over time, making them great investments for those who believed in Horacio Pagani’s dream. 

 

On display, the Pirelli P Zero™ Corsa HP tire was developed to highlight the Pagani Zonda HP Barchetta’s superior performance during sporty driving and provide comfort on board. The P Zero™ Corsa draws on materials and innovations from Pirelli’s experience in motorsport.

 

The exhibition also features the Huayra Coupé, the second model from the San Cesario-based company which was created twelve years after the Zonda. The project, which required eight years of development and experimentation, was centered on the eternal element of air in all its forms; wind, in particular, played a crucial role in defining the concept and style of this Hypercar.

The first ever Active Aerodynamic system made its debut on the Huayra with four flaps which went up or down based on the vehicle’s speed. Furthermore, the Huayra was equipped with an innovative Carbo-Titanium chassis which was made up of carbon fibers woven together with a titanium fabric, creating an even stronger material. Heir of the Zonda—despite having different forms, dimensions, dynamics, and technology—the Huayra was awarded numerous prizes: Car of the Year for “EVO Magazine”, Performance Car of the Year for “CAR Magazine”, and Hypercar of the Year for “BBC’s Top Gear”.

 

On display is the Pirelli P Zero™ Trofeo R tyre, a semi-slick tire homologated for road use. The version developed for the Pagani Huayra aimed to enhance the Hypercar’s qualities with a footprint capable of providing the resistance needed to support the vehicle’s aerodynamic load. The results were confirmed by the record set by the Pagani Huayra Roadster BC with the P Zero™ Trofeo R tires at the legendary Spa-Francorchamps circuit.

 

Lastly, the MAUTO’s visitors will be able to take a look up close at the third act in this legendary story: the style model of the new Utopia, the latest creation from the Pagani Atelier. It is a vehicle with a simple and timeless design which provides a visionary take on the automobile and goes against the grain. It was inspired by Leonardo’s principle of Art and Science, aimed at creating an object that combines the most refined aesthetics with the most sophisticated technology. Produced in just 99 specimens, the first series of the Utopia Coupé has already been allocated to a small circle of enthusiasts.

 

On display is the Pirelli P Zero™ Trofeo RS tire, the latest evolution of the semi-slick tire, available as optional equipment on the Pagani Utopia. It has been designed to deliver a sporty driving experience on both road and track. Thanks to a special tread compound derived from Pirelli’s experience in top-flight motorsports, the P Zero™ Trofeo RS enables high performance on dry asphalt. Additionally, it maintains consistent performance, providing speed and safety for various track sessions.

 

The “Heart, Hands, and Passion” photography exhibit

Horacio Pagani has not only dreamed and built some of the world’s most beloved Hypercars but has also transformed the company into a creative Atelier where a community of individuals recognizes itself, shares actions and thoughts, tackles the great complexities of mechanics, handles beauty, and is guided by inspiration. 

 

The triad of ‘heart, hands, and passion’ is the theme of a series of evocative photos that deftly display a creative ecosystem made up of people who bring ingenuity and craftsmanship together to fulfill the dreams of those who want a custom car.

 

The most advanced composite materials developed by Pagani Automobili

The carbon fiber and Carbo-Titanium components exhibited at MAUTO showcase one of the distinctive features of Pagani Automobili’s creations. The founder was a true pioneer in the field of composite materials, exploring them since the 1980s at Lamborghini.

 

The outcome of years of research and experimentation has led Pagani Automobili to create innovative carbon fiber fabrics with consistently improved mechanical characteristics and increasingly pleasing aesthetics, thanks to the unique design of the weave. The latest developments have resulted in the creation of Carbo-Titanium HP62-G2 and Carbo-Triax HP62, ensuring lightweight and high-level strength.

 

The production processes of carbon fiber embody the definition of ‘Atelier’ for Pagani’s Hypercar plant: extreme customization, rigorous precision, and refined craftsmanship make this location more akin to a tailor’s workshop than a factory.

 

 

 

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UPDATE: In response to the considerable enthusiasm expressed by our visitors, we are pleased to announce the extension of the temporary exhibition “25 Years of Heart, Hands, and Passion” at the MAUTO – Museo Nazionale dell’Automobile until April 7, 2024.